We specialise in delivering digital solutions that use insight to transform your customers’ experiences and help generate tangible benefits for your organisation.

We focus on ensuring that a detailed understanding of your customers’ needs sits at the heart of the decisions you make and that digital solutions are designed to meet them.


Our team are respected experts each with more than fifteen years’ experience of delivering customer experience and digital strategy projects to clients in Scotland, the UK and around the world.


We use research to understand your customer and organisations’ needs and blend both into our solutions.


We work with you to develop and implement a clear vision and pathway for your digital solutions ensuring return on investment.


Through a deep understanding of user needs, we connect you to your customers through engaging and effective products.


Let our experts help up-skill your team with training across a wide range of digital and user experience topics.



Our research services ensure your digital solutions are informed and the voice of the customer is fully understood and considered. Our solutions are always bespoke in nature and can include a range of the following services:

  • Market Research
  • Ethnographic studies;
  • User needs research;
  • Online surveys;
  • Persona development
  • Analytics Analysis


We help organisations develop a customer centred approach to their digital strategies. We will plan, implement and communicate a clear vision and strategy that will deliver on your customer’s needs, add value and ensure organisational success. Services include:

  • Requirements analysis
  • Stakeholder engagement
  • Competitor analysis
  • Digital marketing & SEO auditing
  • Strategy planning and development
  • KPI setting
  • Success monitoring


We help organisations ensure that their digital solutions are designed around the needs of their customer. We work collaboratively with you to design innovative solutions that solve challenging problems whilst validating every step of the way. We offer the following design services:

  • Expert design consultancy
  • Interaction design & prototyping
  • Customer modelling & journey mapping
  • User interface design
  • User validation and usability testing


Delivered by our consultancy team, our training services help individuals, teams or organisations gain the skills they require to better understand customer’s needs, develop solutions around these needs and ultimately deliver successful digital solutions. Training courses cover the following: 

  • Research
  • Strategy
  • Design
  • Channel Specific
Smash Consulting
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© 2017 Smash Consulting Limited

Registered in Scotland.  Registered number 512780

Registered office address. 37 Cyprian Drive, Lenzie, G66 5BJ.